Rosé Bottle Packaging

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Summer Solstice

BRIEF

To design a Rosé bottle that captures the spirit of summertime for the Summer edition of Seasons magazine. A label template and mock-up were provided for showcasing entries.

Year

2020

CLIENT

Stories Studio submission for their summer issue of Seasons magazine. They are in the process of creating an online gallery for all submissions.

LOCATION

Barcelona, Spain

DESIGN CONCEPT

To capture summer in what we physically experience. The sun, bright in our eyes that it may create a few wrinkles. The beads of sweat on our back, and always being thirsty. Although these may not sound appealing, these are pleasures that come from experiencing such a raw season. The moodboard below shows my goal of the label, images showcasing boldness in colour and typeface, with a softness of the emotions and handlettering. There is a happiness despite rain, sweat, or lack of comfort. The label is translucent with beads of water, because summer is never dry (and neither is our bar cart). The font choice is bold like the sun or the ocean, but the hand lettering is delicate, like our outfits or hair barrettes. Summer is a juxtaposition creating the perfect balance of bliss.

 
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Squinting into the sweltering summer sun. Lusting after someone new. Hair sticking to your neck. That deep breath at dusk. The smell of thunderstorms, demanding but mysterious. A plump and ripe fruit

 
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Summer is a juxtaposition creating the perfect balance of bliss.

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